Women's World Cup 2025 Breaks Viewership Records

The ICC Women’s Cricket World Cup 2025, hosted across India and Sri Lanka, has shattered viewing records: the first 13 matches drew over 60 million unique viewers and roughly 7 billion minutes of watch-time — five-fold and twelve-fold increases over 2022, according to the ICC and JioHotstar. India’s Oct. 5 group game against Pakistan in Colombo became the most-watched women’s international match ever with 28.4 million viewers and 1.87 billion minutes, while India’s Oct. 12 clash with Australia recorded a digital peak of 4.8 million concurrent viewers on JioHotstar. Television ratings also surged — the first 11 matches reached about 72 million TV viewers and roughly 6.3 billion viewing minutes — and the ICC, BCCI and JioHotstar credited unified marketing, broader broadcast/inclusive feeds and multilingual streams for driving engagement. The tournament features eight teams, a record $13.88 million prize pool (larger than the previous men’s ODI World Cup), and concludes with a final on Nov. 2. On the field, hosts India sit fourth after four games (two wins, two losses) with questions over top-order consistency despite strong bowling, while England are second with seven points. England head into an Oct. 19 meeting with India in Indore as defending champions Australia chase an eighth title and India pursue their first.