I'm A Celebrity Rebrands, Adds Love Island-Style Teasers

ITV’s I’m A Celebrity…Get Me Out Of Here! will return this autumn with Ant & Dec back as hosts and a near-20-year rebrand. Producers will introduce Love Island–style “first look” teaser clips posted after the morning Bushtucker Trial across the show’s app and social channels to tease drama and boost engagement. ITV is courting younger viewers and has been linked to names including rapper Aitch for his teen and 20-something following, while reported signings and talks involve Ruby Wax and Kelly Brook and rumoured campmates such as Shona McGarty; Christine McGuinness appears to have confirmed she is joining. The main series is expected to return around November, and I’m A Celebrity All Stars is slated for 2026.