CeeDee Lamb Plans Streaming After Injury, Rehab

Dallas Cowboys wide receiver CeeDee Lamb revealed he spends about $1.3 million annually on body maintenance, including treatments like ice baths, hot tubs, saunas, steam rooms, red-light therapy, and hyperbaric chambers. Lamb highlighted the NFL's physical demands and the importance of rigorous self-care to stay ahead of injuries and competition. Despite suffering a season-ending shoulder injury in 2024, Lamb finished the year with strong statistics and is focused on rehabbing for a 2025 return. He also prioritizes nutrition and hydration, partnering with BODYARMOR as part of his wellness strategy. Lamb has announced plans to expand his personal brand by entering streaming to connect with fans and manage his narrative. His commitment reflects a growing trend among elite athletes, such as LeBron James, to invest heavily in recovery and longevity.