Coty Executives Buy Shares Amid Stock Surge, Company Faces Financial Challenges

Coty Inc. has experienced notable insider buying activity amid challenging financial performance and market pressures. CEO Sue Nabi and Chief People and Purpose Officer Priya Srinivasan purchased significant shares in August, with Nabi acquiring 260,000 shares, signaling confidence despite recent quarterly losses and revenue declines. CFO Laurent Mercier also bought 15,500 shares, reinforcing executive optimism. Following these insider purchases, Coty's stock surged notably, ending a two-day losing streak with a 13.82% increase, though the stock remains down 47% year-to-date. Despite narrowing its net loss in the latest quarter, Coty faces ongoing challenges including declining revenues, wider losses, retailer destocking, and consumer shifts toward cheaper products amid economic uncertainty. Investor sentiment remains mixed, balancing cautious optimism driven by insider buying against concerns over Coty's financial outlook and strategic direction.