NFL fines Falcons, Jeff Ulbrich for Shedeur Sanders prank call

The NFL fined the Atlanta Falcons $250,000 and defensive coordinator Jeff Ulbrich $100,000 after Ulbrich's son, Jax, used confidential information from his father's iPad to prank call quarterback Shedeur Sanders during the 2025 NFL Draft. The call, in which Jax impersonated the New Orleans Saints' general manager, was made using Sanders' private phone number, which had been distributed to teams ahead of the draft. The Falcons and Ulbrich were penalized for failing to prevent the disclosure of this confidential information. While Jax Ulbrich admitted responsibility and apologized publicly, the Falcons stated that Jeff Ulbrich was unaware of the prank and would not face further internal discipline. The team expressed regret over the incident, accepted the NFL's penalties, and announced that the Ulbrich family would participate in community service initiatives related to the matter. Sanders himself downplayed the prank's impact, calling it childish but not particularly concerning.