OnlyFans Pays $25 Billion to Creators Since 2016 Launch

OnlyFans CEO Keily Blair revealed that since its launch in 2016, the platform has paid out $25 billion to creators, a figure that highlights its significant role in wealth creation for content producers across various categories. Originally known for adult content, OnlyFans has expanded to include fitness, cooking, comedy, and sports, attracting diverse creators including athletes like English cricketer Tymal Mills. The platform takes a 20% commission on earnings and experienced explosive growth during the COVID-19 pandemic, helping many performers and celebrities monetize their work amid lockdowns. Despite its diversification, adult content remains the largest revenue driver, with the company valued at around $8 billion and exploring potential sale offers. OnlyFans is headquartered in London but generates the majority of its revenue from the United States, and its model has been praised for empowering creators financially rather than merely seeking profits. The platform's success is underscored by its high profitability per employee and its status as one of the world's most visited websites with over 238 million registered users.