UCLA Study Finds Teens Prefer Relatable TV, Friendships Over Romance

A 2025 UCLA study from the Center for Scholars & Storytellers reveals that teens and young adults aged 10 to 24 are actively engaging with traditional TV and movies more than many adults realize, with 57% stating they watch these media forms more than older generations think. Contrary to assumptions that Gen Z and Gen Alpha have abandoned traditional media, over half reported discussing TV shows and movies with friends more than social media content, highlighting these stories as key social connectors. The study shows a significant shift toward relatable content that reflects real-life experiences and authentic friendships, with nearly 60% wanting more stories centered on friendship and less focus on sexualized romantic relationships. Preferences between animated and live-action content are nearly even, and many consume traditional media through social platforms like YouTube and TikTok or on personal devices, indicating changed viewing habits. This return to authenticity and connection explains the rise in popularity of shows like "The Summer I Turned Pretty," which saw a 65% viewership increase, underscoring the importance of media that teens see themselves in. Overall, the findings challenge misconceptions about teen media consumption and emphasize their role as discerning curators seeking meaningful narratives.