FTC Sues Uber Over Uber One Subscription Tactics

The U.S. Federal Trade Commission (FTC) has sued Uber, alleging the company enrolled users in its Uber One subscription service without consent, made cancellation excessively difficult—sometimes requiring up to 32 actions or 23 screens—and charged some consumers who did not have accounts or knowledge of enrollment. The FTC also claims Uber misrepresented savings, billed users before free trial periods ended, and at times instructed customers to contact support without providing contact details. Uber denies the allegations, stating its processes are now lawful, clear, and allow in-app cancellations in about 20 seconds. The lawsuit seeks monetary relief and a permanent injunction against future violations. This action is part of a broader FTC initiative targeting deceptive subscription practices in the tech industry. Uber’s shares declined following the lawsuit announcement.