Trump Media Plans Crypto ETF Launch by Year-End

Trump Media & Technology Group (TMTG), the company behind Truth Social, has announced a binding partnership with Crypto.com and Yorkville America Digital to launch a suite of crypto-focused exchange-traded funds (ETFs) and other investment products through its fintech brand Truth.Fi. These upcoming ETFs, featuring a 'Made in America' and 'America First' theme, will include a mix of digital assets, altcoins, Bitcoin, and U.S.-centric equities, aiming to appeal to both domestic and international investors. The initiative marks a significant push by TMTG into financial services, leveraging Crypto.com's global infrastructure and Yorkville's structuring expertise, and is positioned to differentiate itself from traditional ETF offerings by emphasizing political and patriotic branding. While filings have not yet been submitted to the SEC, the products are expected to launch later this year pending regulatory approval. This move builds on TMTG's previous ventures in the digital asset space and coincides with Crypto.com recently concluding an SEC investigation with no enforcement action. TMTG CEO Devin Nunes and Crypto.com CEO Kris Marszalek characterized the partnership as a major step for bridging traditional finance and digital assets, reflecting growing mainstream and political interest in crypto-based investment vehicles.